BackBeat FIT: Plantronics’ Offer to Customers as Their Perfect Workout Partner

Plantronics announced its new effort to promote an active lifestyle, through wireless stereo headphones, the BackBeat FIT. The new proactive lifestyle wireless headphones, BackBeat FIT, was introduced in the Mobile World Congress in Barcelona, Spain today February 23, 2014.

BackBeat FIT is custom-made in order to fit a lifestyle that is active and dynamic. It caters the users’ need for comfort and stability, while at the same time bearing the audio excellence Plantronics is famous for. Small and also lightweight, it can also be connected to several devices through Bluetooth. It supports an active lifestyle by enabling the users to focus on their exercises yet also enjoy music in superior stereo performance without any tangled cord, which can cause distraction. You can also try BackBeat Go. Visit our store to have one. 

According to a recent study, safety features are deemed to be very important especially for those people exercising at night. In fact, 40% of the respondents believes so. There are a lot of features of the BackBeat FIT that supports this same need.

One of the most important features is the stability and comfort. BackBeat FIT stays in place when used, with the help its in-ear stabilizers. Despite this though, it is flexible, which can add to its comfort when using it and that no matter what movement the user does, the flexible and comfortable design gives way to those actions. BackBeat FIT also has a sweat-proof design, which can handle any kind of workout. This is made possible by the P2i sweat-proof and weather-proof nano-coating, exclusive in Plantronics.

The safety features of BackBeat FIT is evident in the use of reflective materials and bright lights, for the users to be visible through the device be it during the day or night. These materials can be found in on the armband and headband to increase visibility. The BackBeat FIT is purchased together with a carrying case, which secures and protects keys and smartphones while working out. It also protects the headphones, when they are not in use.

The Bluetooth wireless technology is embedded in the device, which can help users to access music, videos, and calls from their smartphones. And since it also has a built-in mic, taking calls can be possible without any need to touch the smartphones through the on-ear controls. In addition, it was also designed to allow sounds of the environment so that any potential dangers in the surroundings.

The BackBeat FIT offers powerful speakers in its headphones. There is also a custom codec, which helps in delivering crisp highs and rich bass in the music. And the best thing about it is that it gets even better with all the over-the-air firmware updates which are available through a smartphone application. Optimizing the headphones can be done by using the latest software features.

Another great feature about the BackBeat FIT is its excellent battery life. It can last up to a week worth of workout or maximum of 8 hours of listening time. And when in hibernation, which is also known as the DeepSleep feature, it can last maximum of six months. 

BackBeat FIT will be available on April of 2014 with MSRP of $129.99 USD in:

• Hong Kong
• Europe
• America

It can be purchased in colors:

• Lime Burst
• Electric Blue

Music is an important part of the majority’s workout routine, according to Plantronics Senior Category Manager for Stereo Greg Miller. That’s why he said, “With BackBeat FIT we’re ushering in a new way of motivating yourself with music—without the distraction of cords. Along with superior sound and ability to take and make calls, BackBeat FIT incorporates an all-new, incredibly stable and comfortable design along with a host of safety features.”